Hilary Greenbaum is a New York-based creative director, designer, and writer. Since 2012, she has led design and brand creative at the Whitney Museum of American Art. Most recently, she produced the promotional campaign for Edges of Ailey, a celebration of Alvin Ailey’s enduring legacy.

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Alvin Ailey Wheat Paste Posters, 2024. Photograph by Timothy Schenck. Photograph of Alvin Ailey by Jack Mitchell.

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Alvin Ailey Print Advertisement, 2024. With Vada Ortiz. Photography by Jens Mortensen. Photograph of Alvin Ailey by John Lindquist.

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Alvin Ailey Digital Out of Home Advertisement, 2024. With Jon Gorman. Photograph by Timothy Schenck.

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Alvin Ailey All Ages Activity Guide, 2024–2025. Photography by Jens Mortensen. Photograph of Alvin Ailey by Normand Maxon.

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Alvin Ailey Museum Map, 2024–2025. Photograph by Jens Mortensen. Photograph of Alvin Ailey by Jack Mitchell.

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Alvin Ailey Digital Advertisement, 2024. With Vada Ortiz. Photograph of “Revelations” by Jack Mitchell.

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Alvin Ailey Building Activation, 2024–2025. With Jon Gorman. Photograph by Timothy Schenck. Photograph of Alvin Ailey by John Lindquist.

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Alvin Ailey Promotional Postcard, 2024. With Vada Ortiz. Photograph by Jens Mortensen. Photograph of Alvin Ailey by Jack Mitchell.

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Alvin Ailey Out of Home Activation, 2024. With Keri Bronk. Photograph by Timothy Schenck. Photograph of Carmen de Lavallade and Alvin Ailey by John Lindquist.

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Alvin Ailey Building Activation, 2024–2025. Photograph of Alvin Ailey by Jack Mitchell.
She also directed the creative strategy and execution of the 2024 Whitney Biennial brand, driving the ongoing sub-identity system of the museum’s premier showcase of contemporary American art.

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Whitney Biennial 2024 Wheat Paste Posters. With Sasha Fominskaya. Photograph by Timothy Schenck.

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Whitney Biennial 2024 Museum Map. With Sasha Fominskaya. Photograph by Timothy Schenck.

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Whitney Biennial 2024 Admission Tickets. With Sasha Fominskaya. Photograph by Jens Mortensen.

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Whitney Biennial 2024 Building Activation. With Sasha Fominskaya. Photograph by Timothy Schenck.

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Whitney Biennial 2024 Print Advertisement. With Sasha Fominskaya. Photograph by Jens Mortensen. Photograph in gallery by Ryan Lowry.

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Whitney Biennial 2024 Digital Out of Home Advertisement. With Sasha Fominskaya. Photograph by Timothy Schenck.

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Whitney Biennial 2024 Retail Tote Bag. With Juan Aranda. Photograph by Jens Mortensen.

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Whitney Biennial 2024 All Ages Activity Guide. Photograph by Jens Mortensen. Featuring work by Eamon Ore-Giron.

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Whitney Biennial 2024 Wayfinding. With Jon Gorman. Photograph by Timothy Schenck.

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Whitney Biennial 2024 Homepage Animation. With Sasha Fominskaya.

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Whitney Biennial 2024 Film Program. With Vada Ortiz. Photograph by Jens Mortensen.

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Whitney Biennial 2024 Not Work Related Retail Collaboration. Photograph by Timothy Schenck.

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Whitney Biennial 2022 Out of Home. With Francesca Grassi and Gene Hua. Photograph by Timothy Schenck. Featuring work by Pao Houa Her. 🏆 Silver by New York Design Awards

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Whitney Biennial 2022 Opening Event Invitations. With Francesca Grassi and Gene Hua. Photograph by Jens Mortensen. 🏆 Silver by New York Design Awards

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Whitney Biennial 2022 Print Advertisement. With Francesca Grassi and Gene Hua. Photograph by Jens Mortensen. Featuring work by Rebecca Belmore. 🏆 Silver by New York Design Awards

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Whitney Biennial 2022 Digital Advertisement. With Francesca Grassi, Gene Hua, and Jon Gorman. Photograph by Timothy Schenck. Featuring work by Pao Houa Her. 🏆 Silver by New York Design Awards

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Whitney Biennial 2022 Tote Bag. With Francesca Grassi and Gene Hua. Photograph by Jens Mortensen. 🏆 Silver by New York Design Awards

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Whitney Biennial 2022 Staff Button. With Francesca Grassi and Gene Hua. Photograph by Timothy Schenck. 🏆 Silver by New York Design Awards

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Whitney Biennial 2022 “Black and White” Cookies. With Francesca Grassi, Gene Hua, and HoSeok Lee. Photograph by Jens Mortensen. 🏆 Silver by New York Design Awards

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Whitney Biennial 2022 Print Advertisement. With Francesca Grassi and Gene Hua. Photograph by Jens Mortensen. Featuring work by Awilda Sterling-Duprey. 🏆 Silver by New York Design Awards

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Whitney Biennial 2022 Exhibition Guide. With Francesca Grassi and Gene Hua. Photograph by Jens Mortensen. 🏆 Silver by New York Design Awards

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Whitney Biennial 2022 Wall Mural. With Francesca Grassi and Gene Hua. Photograph by Timothy Schenck. 🏆 Silver by New York Design Awards

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Whitney Biennial 2022 Membership Direct Mail. With Francesca Grassi, Gene Hua, and Nazli Ercan. Photograph by Jens Mortensen. 🏆 Silver by New York Design Awards

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Whitney Biennial 2022 Staff Lanyard. With Francesca Grassi and Gene Hua. Photograph by Jens Mortensen. 🏆 Silver by New York Design Awards

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Whitney Biennial 2019 Wayfinding. With Virginia Chow. Photograph by Timothy Schenck.

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Whitney Biennial 2019 Print Advertisement. Photograph by Jens Mortensen. Featuring work by John Edmonds. 🏆 New York Design Awards. 📖 Creative Review Magazine.

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Whitney Biennial 2019 Street Pole Banners. Photograph by Timothy Schenck. 🏆 New York Design Awards. 📖 Creative Review Magazine.

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Whitney Biennial 2019 Opening Event Invitation. Photograph by Jens Mortensen. Featuring work by Curran Hatleberg. 🏆 New York Design Awards. 📖 Creative Review Magazine.

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Whitney Biennial 2019 Print Advertisement. Photograph by Jens Mortensen. Featuring work by Agustina Woodgate. 🏆 New York Design Awards. 📖 Creative Review Magazine.

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Whitney Biennial 2019 Direct Mail. Photograph by Jens Mortensen. Featuring work by Blitz Bazawule. 🏆 New York Design Awards. 📖 Creative Review Magazine.

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Whitney Biennial 2024 Social Media Advertisement. With Sasha Fominskaya. Featuring work by Diane Severin Nguyen. Photograph by Timothy Schenck.
When the Whitney partnered with the MTA in 2024 to activate vacant retail spaces, Hilary conceived, titled, designed, and managed the production of the underground exhibition.

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Making it Here: New York and the Whitney Biennial, 2024. Installation at West Fourth Street station featuring work by Dawoud Bey. Photograph by Timothy Schenck.

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Making it Here: New York and the Whitney Biennial, 2024. Installation at West Fourth Street station featuring work by Dawoud Bey. Photograph by Timothy Schenck.

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Making it Here: New York and the Whitney Biennial, 2024. Installation at Jay Street MetroTech station featuring work by Jennifer Packer. Photograph by Timothy Schenck.

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Making it Here: New York and the Whitney Biennial, 2024. Installation at West Fourth Street station featuring work by Jane Dickson. Photograph by Timothy Schenck.

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Making it Here: New York and the Whitney Biennial, 2024. Installation at West Fourth Street station featuring work by Jane Dickson. Photograph by Timothy Schenck.

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Making it Here: New York and the Whitney Biennial, 2024. Installation at West Fourth Street station featuring work by Roy Lichtenstein. Photograph by Timothy Schenck.

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Making it Here: New York and the Whitney Biennial, 2024. Installation at West Fourth Street station featuring work by Roy Lichtenstein. Photograph by Timothy Schenck.

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Making it Here: New York and the Whitney Biennial, 2024. Installation at West Fourth Street station featuring work by Eamon Ore-Giron. Photograph by Timothy Schenck.

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Making it Here: New York and the Whitney Biennial, 2024. Installation at West Fourth Street station featuring work by Eamon Ore-Giron. Photograph by Timothy Schenck.

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Making it Here: New York and the Whitney Biennial, 2024. Installation at Fordham Road station featuring work by Alex Katz. Photograph by Timothy Schenck.
She worked alongside Experimental Jetset to launch the Whitney’s institutional identity in 2013, overseeing the design of each application of the new system and planning the phased integration of the release museum-wide.

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Stationery Suite, 2013. With Experimental Jetset. Photograph by Jens Mortensen. 🏆 D&AD Yellow Pencil for Integrated Graphics 🏛️ Design Museum in London

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Breuer Building Exterior Banners, 2013. With Experimental Jetset and Meg Forsyth. Photograph by Timothy Schenck. 🏆 D&AD Yellow Pencil for Integrated Graphics 🏛️ Design Museum in London

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Whitney.org, 2013. With Experimental Jetset and Linked By Air. 🏆 D&AD Yellow Pencil for Integrated Graphics 🏛️ Design Museum in London

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Fall Season Opening Events Invitation, 2013. With Experimental Jetset. Photograph by Jens Mortensen. 🏆 D&AD Yellow Pencil for Integrated Graphics 🏛️ Design Museum in London

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Membership Promotional Gift, 2013. With Experimental Jetset and Keri Bronk. Photograph by Jens Mortensen. 🏆 D&AD Yellow Pencil for Integrated Graphics 🏛️ Design Museum in London

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Assorted Event Invitations, 2013. With Experimental Jetset. Photography by Jens Mortensen. 🏆 D&AD Yellow Pencil for Integrated Graphics 🏛️ Design Museum in London

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Admission Tickets, 2013. With Experimental Jetset and Keri Bronk. Photograph by Jens Mortensen. 🏆 D&AD Yellow Pencil for Integrated Graphics 🏛️ Design Museum in London

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Breuer Building Exterior Signage, 2013. With Experimental Jetset and Meg Forsyth. Photograph by Timothy Schenck.🏆 D&AD Yellow Pencil for Integrated Graphics 🏛️ Design Museum in London

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Promotional Buttons, 2013. With Experimental Jetset. Photograph by Jens Mortensen. 🏆 D&AD Yellow Pencil for Integrated Graphics 🏛️ Design Museum in London
Since the Whitney relocated to the Meatpacking District in 2015, Hilary has played an integral role in the strategy, design, implementation, and ongoing evolution and accessibility of the building’s wayfinding, digital, and donor signage.

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Wayfinding Signage, 2015. With Experimental Jetset and Entro. Photograph by Ben Gancsos. 🏆 Gold by Transform Awards North America 📖 Graphis Design Annual

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Wayfinding Signage, 2015. With Experimental Jetset and Entro. Photograph by Ben Gancsos. 🏆 Gold by Transform Awards North America 📖 Graphis Design Annual

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Digital Wayfinding Signage, 2015. With Metropolitan Interactive. Photograph by Ben Gancsos. 🏆 Gold by Transform Awards North America 📖 Graphis Design Annual

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Digital Wayfinding Signage, 2015. With Metropolitan Interactive. Photograph by Ben Gancsos. 🏆 Gold by Transform Awards North America 📖 Graphis Design Annual

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Wayfinding Signage, 2015. With Experimental Jetset and Entro. Photograph by Ben Gancsos. 🏆 Gold by Transform Awards North America 📖 Graphis Design Annual

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Exterior Digital Signage, 2015. With Metropolitan Interactive. Photograph by Ben Gancsos. 🏆 Gold by Transform Awards North America 📖 Graphis Design Annual

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Exterior Signage, 2016. Photograph by Karin Jobst. 🏆 Gold by Transform Awards North America 📖 Graphis Design Annual

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Donor Recognition Signage, 2015. With Experimental Jetset and Entro. Photograph by Ben Gancsos. 🏆 Gold by Transform Awards North America 📖 Graphis Design Annual

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Planter Signage, 2022. Photograph by Timothy Schenck.

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Collaboration with Rayyane Tabet for the 2022 Whitney Biennial, 100 Civics Questions from Becoming American, 2022. Photograph by Ryan Lowry.

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Collaboration with Rayyane Tabet for the 2022 Whitney Biennial, 100 Civics Questions from Becoming American, 2022. Photograph by Ryan Lowry.

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Collaboration with Rayyane Tabet for the 2022 Whitney Biennial, 100 Civics Questions from Becoming American, 2022. Photograph by Ryan Lowry.

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Temporary Covid-19 Wayfinding Signage, 2020. With Jon Gorman. Photograph by Timothy Schenck.

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Temporary Covid-19 Wayfinding Signage, 2020. With Jon Gorman. Photograph by Timothy Schenck.

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Temporary Covid-19 Handwashing Signage, 2020.

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Digital Programmatic Signage, 2022. With Gene Hua, Colin Brooks, and Metropolitan Interactive. Photograph by Timothy Schenck.
For each exhibition on view at the museum, her department is also responsible for the concept and execution of the wall graphics, from the title to the individual object labels.

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Inheritance, 2023–2024. Bilingual graphics for exhibition which traced the profound impacts of legacy and the past across familial, historical, and aesthetic lines. Photograph by Ronald Amstutz.

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Edges of Ailey, 2024–2025. Bilingual graphics for exhibition which celebrated the life and legacy of Alvin Ailey. With Jon Gorman, Juan Aranda, Faith Kaufman, and Yasmin Ali. Photograph by Timothy Schenck.

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Refigured, 2023. Bilingual panel for exhibition which reflected on interactions between digital and physical materiality. With Sasha Fominskaya. Photograph by Timothy Schenck.

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Whitney Biennial 2024. Bespoke bilingual label for artist Pippa Garner. With Jon Gorman, Juan Aranda, Faith Kaufman, and Yasmin Ali. Photograph by Timothy Schenck.

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In the Balance: Between Painting and Sculpture, 1965–1985, 2022–2023. Bilingual graphics for exhibition from the Whitney's collection. Photograph by Timothy Schenck.

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Wanda Gág’s World, 2024. One of Millions of Cats as integrated into an exhibition about famed children’s book author Wanda Gág. With Sasha Fominskaya. Photograph by Timothy Schenck.

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Ruth Asawa: Through Line, 2023–2024. Custom wallpaper based on an unrealized sketch by the artist. With Erika Wentworth. Photograph by Ryan Lowry.

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Fragments of a Faith Forgotten: The Art of Harry Smith, 2023–2024. Dimensional title. With Jon Gorman. Photograph by Timothy Schenck.

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Flatlands, 2016. Graphics for an emerging artist exhibition which brought together paintings by five artists. Photograph by by Ronald Amstutz. Work shown by Caitlin Keogh.

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Rose B. Simpson: Counterculture, 2023–2024. Exterior panel for outdoor sculpture presentation of five concrete figures. With Faith Kaufman. Photograph by Ronald Amstutz.

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Trust Me, 2023–2024. Translucent title graphic for exhibition. With Jon Gorman. Photograph by Timothy Schenck.

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Andy Warhol—From A to B and Back Again, 2018. Bespoke didactic label. With Liz Plahn. Photograph by Ben Gancsos. Work shown by Andy Warhol.

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Natalie Ball: bilwi naats Ga’niipci, 2023–2024. Trilingual plywood panel for exhibition of sculptural assemblages. With Faith Kaufman. Photograph by Ronald Amstutz.

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2 Lizards, 2022–2023. Lizard footprints created as wayfinding for the presentation of a film which featured two animated lizards. With Gene Hua. Photograph by Timothy Schenck.

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Rachel Harrison Life Hack, 2019. Graphics for the artist’s first full-scale survey. Photograph by Ronald Amstutz.

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Every Ocean Hughes: Alive Side, 2023. Graphics which supported one of a four-part presentation by artist Every Ocean Hughes. With Nazli Ercan. Photograph by Ronald Amstutz.

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Survival Piece #5: Portable Orchard, 2024–2025. Bilingual graphics for exhibition which featured an indoor citrus grove by artists Helen Mayer Harrison and Newton Harrison. Photograph by Timothy Schenck.
Select exhibitions and performances also require her and her team to produce printed ephemera to share additional context or promote further engagement with the work.

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Harold Cohen: AARON Documentation stamp for plotter drawing images from different periods of the AARON software. With Jon Gorman. Photograph by Timothy Schenck.

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Trisha Baga: Plymouth Rock 2 Brochure, 2012. Photograph by Jens Mortensen.

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Trisha Baga: Plymouth Rock 2 Brochure Interior, 2012. Photograph by Jens Mortensen.

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Ruth Asawa: Through Line Bilingual All-Ages Drawing Guide, 2023–2024. Photograph by Jens Mortensen.

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Dave McKenzie: Disturbing the View Performance Postcard, 2021. With June Yoon. Photograph by Jens Mortensen.

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Laura Poitras: Astro Noise Brochure, 2016. Photograph by Jens Mortensen.

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Laura Poitras: Astro Noise Brochure Interior, 2016. Photograph by Jens Mortensen.

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Stewart Uoo and Jana Euler: Outside Inside Sensibility, 2013. With Kees Bakker. Photograph by Jens Mortensen.

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Anywhere In Time: A Conlon Nancarrow Festival Brochure Cover, 2015. Photograph by Jens Mortensen. 📖 Published in Print Regional Design Annual

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Anywhere In Time: A Conlon Nancarrow Festival Brochure Essay, 2015. Photograph by Jens Mortensen. 📖 Published in Print Regional Design Annual

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Anywhere In Time: A Conlon Nancarrow Festival Brochure Program Schedule, 2015. Photograph by Jens Mortensen. 📖 Published in Print Regional Design Annual

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Anywhere In Time: A Conlon Nancarrow Festival Brochure, 2015. Photograph by Jens Mortensen. 📖 Published in Print Regional Design Annual

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Dreamlands: Immersive Cinema and Art, 1905–2016 Brochure, 2016. With Virginia Chow. Photograph by Jens Mortensen.

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Every Ocean Hughes: Alive Side Program and Insert, 2023. Photograph by Jens Mortensen. Cover drawing by Every Ocean Hughes.
To champion significant moments for the Whitney to a broader audience, Hilary has closely partnered with the museum’s Marketing team to create a wide variety of advertising placements.

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Henry Taylor Print Advertisement, 2023. Photograph by Jens Mortensen. Artwork shown by Henry Taylor. 🏆 New York Design Awards Finalist

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Lichtenstein Window Wrap, 2023. Photograph by Timothy Schenck. Featuring work by Roy Lichtenstein.

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Warhol Digital Advertisement, 2018. With Joel Fear. Featuring work by Andy Warhol.

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Hopper’s New York Promotional Scratch-Off Postcard, 2022. Photograph by Jens Mortensen. Featuring work by Edward Hopper.

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Hopper’s New York Print Advertisement, 2022. Photograph by Jens Mortensen. Featuring work by Edward Hopper.

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Institutional Streetpole Banners, 2019. Photograph by Timothy Schenck.

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Art Direction of Laura Poitras: Astro Noise Video Advertisement, 2016. Footage by Sarah Wilmer. With Grey Group. Featuring work by Laura Poitras.

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Assorted Museum Maps, 2022–2023. Photograph by Jens Mortensen.

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Robert Indiana: Beyond Love Print Out of Home Advertisement, 2013. Featuring work by Robert Indiana.

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Animations for Social Media Video Series, 2021. With Gene Hua and Sibylle Hornung.

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Pride at the Whitney Postcard, 2023. With Juan Aranda. Photograph by Jens Mortensen.

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An Incomplete History of Protest Out of Home Advertisement, 2017. With & Partnership. Photograph by Timothy Schenck. Featuring work by Toyo Miyatake.

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Jasper Johns Print Advertisement Proposal, 2020. Featuring work by Jasper Johns.

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Admission Ticket with Visual QR Codes of the Museum’s Richard Artschwager-designed elevators, 2022. With Gene Hua. Photograph by Jens Mortensen.

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New York Times Print Advertisement in honor of MoMA’s Reopening, 2019. Featuring work by Ed Ruscha.

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Henry Taylor Wheat Paste Posters, 2023. Photograph by Timothy Schenck. Artwork shown by Henry Taylor. 🏆 New York Design Awards Finalist
She and her team treat the Whitney’s youngest constituents to a more playful iteration of the Museum’s identity.

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Jasper Johns Bilingual Kids Activity Guide Interior Pages, 2021. Photograph by Jens Mortensen.

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Sit and Sketch Activity Sheet, 2015. With Virginia Chow. Photograph by Filip Wolak.

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Whitney Kids Assorted Ephemera, 2015. With Liz Plahn. Photograph by Jens Mortensen.

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Kids Family Day Activity Sheet, 2018. With Virginia Chow. Photograph by Filip Wolak.

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no existe un mundo poshuracán Bilingual Kids Activity Guide, 2023. Photograph by Jens Mortensen.

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Education Staff Shirts, 2015. With Keri Bronk. Photograph by Filip Wolak.

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Kids Opening Day Brochure, 2015. With Virginia Chow. Photograph by Filip Wolak.

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Human Interest Kids Activity Guide, 2015. Photograph by Jens Mortensen.

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Biennial Activity Sheet, 2019. With Nazli Ercan. Photograph by Filip Wolak.

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Jasper Johns Bilingual Kids Activity Guide Covers, 2021. Photograph by Jens Mortensen.
Years of collaboration with the Whitney Shop have generated hundreds of museum-branded retail products, apparel items, and packaging solutions as well as a customized website.

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Frank Stella Exhibition Poster, 2016.

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Letter Sticker Set, 2017. Photograph by Jens Mortensen.

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Shop.whitney.org, 2018. With Joel Fear and Ecomitize.

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Letterpress Calendar, 2017. Photograph by Jens Mortensen.

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Hopper’s New York Exhibition Poster, 2022. With Jon Gorman. Photograph by Jens Mortensen.

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Hopper’s New York Tote, 2022. Photograph by Jens Mortensen. ⭐ Worn by Carrie Bradshaw on And Just Like That…

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Cherry Jam Label, 2018. Photograph by Jens Mortensen. Featuring work by Grant Wood. ⭐ Featured in The New York Times

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Responsive W Water Bottle Set, 2016. With Pedro del Corro. Photograph by Jens Mortensen.

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no existe un mundo poshuracán Folded Poster, 2022. Featuring work by Frances Gallardo.

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Emerging Artist Apparel and Packaging, 2018-19. With Virginia Chow. Photograph by Ryan Lowry.

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Assorted Oversized Postcards, 2019. With Nazli Ercan. Photograph by Jens Mortensen. Featuring work by Yayoi Kusama and Roy Lichtenstein.

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“There Are Artists Among Us” Capsule Collection Tee, 2019. Photograph by Jens Mortensen.

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Whitney Craft Supplies Packaging, 2017. With Virginia Chow. Photograph by Timothy Schenck.

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Julie Mehretu Tote, 2021. Photograph by Jens Mortensen.

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Upcycled Whitney Banner Pouch, 2018. With Virginia Chow. Photograph by Jens Mortensen.

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Whitney Retail Product Enamel Pin Set, 2020. With Nazli Ercan. Photograph by Jens Mortensen.

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New York Capsule Collection Tee, 2023. With Juan Aranda. Photograph by Jens Mortensen.
And in celebration of the Whitney’s vast collection or in partnership with the Whitney’s Independent Study Program, she has led the design of numerous publications.

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Whitney Handbook of the Collection Front and Back Covers, 2015. Photograph by Jens Mortensen. 🏆 Silver Medal, Independent Publisher Book Awards

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Whitney Handbook of the Collection Essay, 2015. Photograph by Jens Mortensen. 🏆 Silver Medal, Independent Publisher Book Awards

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Whitney Handbook of the Collection Section Divider, 2015. Photograph by Jens Mortensen. 🏆 Silver Medal, Independent Publisher Book Awards

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Whitney Handbook of the Collection Artist Pages, 2015. Photograph by Jens Mortensen. Featuring works by Andrea Fraser and LaToya Ruby Frazier. 🏆 Silver Medal, Independent Publisher Book Awards

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Whitney Handbook of the Collection Artist Pages, 2015. Photograph by Jens Mortensen. Spread featuring works by Mark Rothko and Ed Ruscha. 🏆 Silver Medal, Independent Publisher Book Awards

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Where We Are Cover, 2017. Photograph by Jens Mortensen. Featuring work by Elizabeth Catlett.

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Where We Are Introduction, 2017. Photograph by Jens Mortensen.

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Where We Are, 2017. Photograph by Jens Mortensen. Featuring works by Fairfield Porter and PaJaMa.

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Where We Are, 2017. Photograph by Jens Mortensen. Featuring work by John Sloan.

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S/N Front and Back Covers, Whitney Independent Study Program, 2015. With Liz Plahn. Photograph by Jens Mortensen.

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S/N, Whitney Independent Study Program, 2015. With Liz Plahn. Photograph by Jens Mortensen. Featuring work by Cammisa Buerhaus.

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That I am reading backwards and into for a purpose, to go on: Front and Back Covers, Whitney Independent Study Program, 2017. With Liz Plahn. Photograph by Jens Mortensen.

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That I am reading backwards and into for a purpose, to go on:, Whitney Independent Study Program, 2017. With Liz Plahn. Photograph by Jens Mortensen. Featuring work by Silvia Kolbowski.

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Whitney Handbook of the Collection Spine, 2015. Photograph by Karin Jobst. 🏆 Silver Medal, Independent Publisher Book Awards
Prior to her current position, from 2007–2012, Hilary designed covers and feature stories on weekly basis for the New York Times Sunday Magazine.

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What Are You Really Worth… Cover, 2010. With Design Director Arem Duplessis and Art Director Gail Bichler.

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To Choose is to Lose, 2011. Design and Illustration. With Design Director Arem Duplessis and Art Director Gail Bichler. 🏆 Merit Award, Society of Publication Design

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A Girl Not Named Sybil, 2011. With Design Director Arem Duplessis and Art Director Gail Bichler.

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Ten Years After the Anthrax Attacks, 2011. With Design Director Arem Duplessis and Art Director Gail Bichler. Collaboration with Tom Schierlitz. 🏆 Gold, Society of Publication Design

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Break It Up, 2011. With Design Director Arem Duplessis and Art Director Gail Bichler. Illustration commission by Patrick Leger.

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Top Down Information Graphic, 2011. With Design Director Arem Duplessis and Art Director Gail Bichler.

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If Your Life Was a Movie, 2011. With Design Director Arem Duplessis and Art Director Gail Bichler.

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The Pen That Never Forgets, 2010. With Design Director Arem Duplessis and Art Director Gail Bichler. Lettering commission by Ella Puggaard. ⭐ Featured on It’s Nice That

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The Make Believer, 2011. With Design Director Arem Duplessis and Art Director Gail Bichler. 🏆 Merit Award, Society of Publication Design
In 2011, she also wrote a design series on the magazine’s blog called Who Made That? which became a weekly column in the printed magazine and the subject of a special issue.

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Who Made That?—Whoopee Cushion, 2012. Concept, Design, and Co-Authorship. With Dana Rubinstein, Design Director Arem Duplessis, and Art Director Gail Bichler. Photograph by Jens Mortensen.

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Who Made That?—Little Trees, 2012. Concept, Design, and Co-Authorship. With Dana Rubinstein, Design Director Arem Duplessis, and Art Director Gail Bichler. Photograph by Jens Mortensen.

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Who Made That?—Earmuffs, 2012. Concept, Design, and Co-Authorship. With Dana Rubinstein, Design Director Arem Duplessis, and Art Director Gail Bichler. Photograph by Jens Mortensen.

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Who Made That?—Snow Globe, 2012. Concept, Design, and Co-Authorship. With Dana Rubinstein, Design Director Arem Duplessis, and Art Director Gail Bichler. Photograph by Jens Mortensen.

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Who Made That?—Lawn Mower, 2012. Concept, Design, and Co-Authorship. With Dana Rubinstein, Design Director Arem Duplessis, and Art Director Gail Bichler. Photograph by Jens Mortensen.

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Who Made That?—Butterfly Chair, 2012. Concept, Design, and Co-Authorship. With Dana Rubinstein, Design Director Arem Duplessis, and Art Director Gail Bichler. Photograph by Jens Mortensen.

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Who Made That?—Rubik's Cube, 2012. Concept, Design, and Co-Authorship. With Dana Rubinstein, Design Director Arem Duplessis, and Art Director Gail Bichler. Photograph by Jens Mortensen.

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Who Made That?—Mini Golf, 2012. Concept, Design, and Co-Authorship. With Dana Rubinstein, Design Director Arem Duplessis, and Art Director Gail Bichler. Photograph by Jens Mortensen.

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Who Made That?—Crash-Test Dummy, 2012. Concept, Design, and Co-Authorship. With Dana Rubinstein, Design Director Arem Duplessis, and Art Director Gail Bichler. Photograph by Jens Mortensen.

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Initial blog entries that launched Who Made That? on nytimes.com, 2011.